NUFC: ‘We Are Newcastle United’ Episode 1 Howay The Revolution.

From the moment of hearing the first whispers of an Amazon documentary about Newcastle United, I was worried. As a hugely superstitious football fan I couldn’t see anything but trouble. I had no wish for the drama that has always had a habit of following Newcastle United around to be broadcast to millions. However, with our neighbours down the road seemingly cornering the market in cringeworthy football telly, perhaps there was some hope after all. And of course, this is a very different Newcastle United nowadays.

So it was that I sat down in front of ‘We Are Newcastle United’ feeling pretty optimistic, really. I mean, it helps when you know the ending, I suppose, but I was genuinely looking forward to it. So much so, that I thought I’d do a little bit of a review.

Obviously as a Toon fan, I was always going to feel positive about this. The takeover, multiple excellent signings, Wor Flags, Eddie Howe and Jason Tindall and a modicum of success…this was set to be a good watch. And so it proved, with footage of the takeover, signings, Wor Flags, you see where this is going… Wonderful stuff.

The focus of the episode (and it seems the series) was very much the board, while the team, the club, the fans and the community around it would all have a starring role somewhat organically. Hearing Amanda Staveley’s views within the first few minutes made for a heartwarming start. Her talk of falling in love with the club and that spine tingling feeling of being around St. James’ Park very much echoes how we feel as fans and while I understand that this could easily be viewed as simple soundbites aimed at currying favour with the fans, it just didn’t come across that way.

Amanda Staveley comes across as warm, passionate and genuine. The kind of person you’d want looking after something you’ve cherished for years, really. In fact, it felt that way with everyone involved, from Staveley, Yassir Al Rumayyan, through Mehrdad Ghodoussi, Jamie Rueben and even people like Darren Eales. This seems to be an ownership where everyone buys in, everyone supports.

For the rest of the 55 minutes of the episode, Staveley came across as a natural for the job and one of the stars of the show. Knowledgeable, smart, eloquent and sharp as a tack, I for one was left in no doubt about her authenticity and she was a pleasure to watch. And while it would be easy to get carried away by lingering shots of the stadium, the bridges and the flags, that wasn’t the case for me. The passion and authenticity of the owners was there for all to see, with the footage of the fab four – Mehrdad, Amanda, Yassir and Jamie – at the Liverpool game, particularly intriguing. Fans, that’s what I saw. No one mugging for the camera, just supporters bitterly disappointed at the result.

So what else caught my eye and made episode 1 worth a watch? Well, firstly there was Eddie Howe; always focused, always understated and telling the camera that “We’ve achieved nothing, yet” which is both factually correct, if you’re looking for trophies and the like, as well as being the kind of pragmatic, determined approach we’ve come to expect. Certainly, when compared to his predecessor’s ‘ticking over’ approach, Eddie makes for cracking viewing. And of course, we’ve yet to see his sweary Mary side!

The there was the trip to Riyadh and the chairman inviting 100 people over to his house! We’d have had to do that in stages and probably over two or three nights! I might have had to rescue the gazebo from the shed and wrestle that back up as well! It seems that the club have come a long way since the days of Money Mike taking advantage of 2 for 1 pizza offers in local restaurants. His Excellency must have one hell of a semi-detached, mind!

I enjoyed the mini focus on Sean Longstaff as well and of course it was spine tingling to replay the night of the Carabao Cup semi final second leg again. But I think Longstaff came across really well and it was obviously a smart move for the programme to have a ‘local lad made good’ angle. But given what the lad has been through over the last few years, when it looked to be only a matter of time before he left and faded away as another tale of what might have been, this was a heartwarming aspect of the first episode. He paints a mean birdhouse as well and we’d have never known about that without Amazon!

It was great to relive Anthony Gordon’s signing too. A player that I personally have a shedload of belief in. But of course, footage of his signing also brought his one man polo neck tribute to Kraftwerk back into the light too and I for one could never get enough of that.

The episode ended with the sheer raw emotion of the cup semi final win; lots of elated fans, emotional players and Jamie Reuben proving that an expensive private education doesn’t always make you the most eloquent bloke in the taxi. How did he feel on the way to the match? “Nervous, nervous, nervous…nervous” apparently. I shouldn’t laugh because God knows what I’d be like in front of a camera!

Overall, I thoroughly enjoyed the first episode of ‘We Are Newcastle United’. Of course I did. But bias aside, I thought it was a great watch that portrayed the club and the city really favourably. Yes, it was a little bit slick and stylised at times and maybe not the usual gritty football documentary, but no one’s gone all Charlie Methven or Alan Partridge on us…yet. I’m very much looking forward to the next one.

What do I hope to see in the coming episodes? More Jacob Murphy, naturally, maybe Matt Ritchie making a bug hotel out of broken corner flags with some local young offenders and if possible Adam P calling Chris Wood a ‘big divvy’ when he doesn’t sign his programme.

Star Rating? 5 stars, obviously! A must for all Newcastle fans but a decent watch for football fans everywhere, in my opinion.